Boost Your Business This Year

Make 2022 your biggest year yet

The past couple of years have definitely been challenging for small business owners. However, this new year gives us the opportunity to start afresh and make this one our best yet.

But how can you step up your game from 2021? Read on to discover our top tips.

Social Media

Take advantage of the power of social media and make sure that you A) have a business page set up and B) that you’re giving it the attention it deserves.

Share high-quality images, post consistently and communicate with your audience.

Sales Channels

Take a look at the many different platforms out there and decide on which one will work best for you.

Whether you choose Etsy, eBay, Facebook Marketplace or Not On The High Street, it’s a good idea to have an online presence so that you can widen your prospective audience.

In-Person Events

Your personality is your USP, so make yourself known at local craft fairs or networking events.

It might be scary at first, but you’ll find that it becomes much easier after your first one. And it will never be as bad as you imagine!

Perfect Your Products

Make sure that you’re being your own harshest critic as this will ensure that your products won’t ever go out any less than perfect.

Remember that people are paying for your products and deserve the best, so take the time to master your craft.

Believe in Yourself

This is arguably the biggest one of all!

You need to be your own biggest cheerleader so that you don’t want to throw in the towel at the first sign of difficulty. Make a list of all of your successes so far so that when the imposter syndrome kicks in, you have something to fight back with.