Different Routes Your Home, Bath and Body Business Could Go On

A few of the exciting options available to cosmetic creators 

Starting a cosmetic business is an exciting journey and there are many different paths you can take depending on your goals. 

So, whether you want to turn your passion into a full-time career or keep it as a side project, here are some of the various routes you can explore.

Hobby 

If you enjoy making cosmetics but aren’t looking to make it a full-time job, starting as a hobby business might be the right choice for you. 

You can create products in small batches and sell them to friends, family or through social media using our range of assessments. This path allows you to keep things simple and low-cost, with the flexibility to grow if you choose.

Local Markets 

Selling at local markets and craft fairs is a great way to get your products in front of customers without the pressure of running a full-scale business. 

This option allows you to build a local customer base, receive direct feedback, and gain experience in selling. It’s also a fun way to connect with your community and showcase your products in person.

E-Commerce

E-commerce offers the potential to reach a much wider audience. By setting up an online shop through platforms like Etsy, Shopify, or your own website, you can sell your products to customers across the country or even globally. 

This path requires more investment in terms of time and resources, such as marketing, shipping, and maintaining an online presence, but it can lead to significant growth.

Wholesale

If you’re looking to scale your business, selling your products wholesale to retailers could be the way to go. Wholesale involves producing your products in larger quantities and selling them at a discounted rate to shops or boutiques. 

This option can provide steady, bulk orders, but it requires efficient production processes and a focus on maintaining quality across larger batches.

Retail Shops

Some cosmetic creators dream of having their own retail shop. This path allows you to create a dedicated space for your brand and offer a unique shopping experience. 

However, it also comes with higher costs, such as rent, utilities, and staffing. Starting small with a pop-up shop or shared retail space can be a good way to test the waters before committing to a permanent location.